Amy Jo Martin is an American author, speaker, entrepreneur, and founder and CEO of Digital Royalty. She was born on July 5, 1969 in Green River, Wyoming, United States. A product of Arizona State University, she started her career in account management at an advertising firm. It was in the year 2006 when she went to work for the NBA’s Phoenix Suns and became the Director of Digital Media and Research. In 2011, she was able to launch Digital Royalty University, an institution that offers customized education programs such as strategic and tactical social media training for all individuals within a company.
Amy shared her fitness routine in one of her interviews. Here’s what she said: “Whether I’m on the road or at home, I get a great deal done on elliptical machines. I use my iPad to conquer my email inbox, listen to audio books, use my Voxer Walkie Talkie app, and read through documents. I’ve been known to do lunges down hotel hallways.”
She added that she also loves to use a medicine ball. “I also like to use the ice bucket in the hotel room as a medicine ball,” she said. “When I travel, I like to jog outside to see the city. A nice quick workout is the stairs; it takes me five minutes to do 24 floors. I do it a few times—it’s very quick but kicks my butt. What gets scheduled, gets done! I carve out the time and literally add it to my calendar. My assistant knows how important it is to me so we make sure it remains a priority. I’m happier and a better person when I work out, especially if I work out outdoors.”
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